The Much, Much

  • Fashion Design / The Much, Much

Eighteen graduates of the Bachelor of Fashion Design will collectively present themselves under the name of THE MUCH, MUCH in Paris during the Paris Fashion Week in October.


‘THE MUCH, MUCH is a style of abundance – a large collection of ideas and many individuals, working together as a group. Each individual has a strong personal style and lofty ambitions. The collective context strengthens each individual’s style. Our object is to gain recognition, as the new generation of Arnhem designers, ready to make new trends a reality in the world of fashion. During the Paris Fashion Week, we will be holding daily guerrilla shows at a number of large show locations. We will be presenting models set in a tableau vivant all dressed in outfits created by our designers. Besides this tableau we also have a mobile showroom that audiences can visit to take a look at our work. Finally, we would like to organise a showroom event at the Dutch Embassy on one evening for the international fashion audience’.


photos: Katja Lund-Rasmussen